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    Sephora Opens New Store in Hong Kong

    Sephora Opens New Store in Hong Kong

    Beauty buffs rejoice! Sephora is now open in Hong Kong as of Sep 3. Conveniently located in IFC, Sephora intends to open more stores in Hong Kong in the near future. A second store, due open before Christmas, is currently under way in Windsor House Causeway Bay. Several more shops will be opening around the territory over the next couple years.

    The IFC mall store features some cool new high tech services, including Virtual Artist, a beauty app offering customers an opportunity to try on and compare different products digitally. Sephora will offer complimentary make-up lessons and you’ll be able to book an appointment for a full makeover before a special event or celebration with their professional Beauty Advisors. Take a trip to the M·A·C counter and let the highly skilled makeup artists do a professional makeup application for you. With more to come, the new brands included in the IFC store are Drunk Elephant, Sunday Riley, Huda Beauty, Anastasia Beverly Hills and Fenty Beauty; and fragrance labels including Clean Reserve, Kayali, Bon Parfumeur and Maison Margiela

    Read more: Beauty Counter Makeovers in Hong Kong

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