Marking Earth day’s 50th anniversary, Vestiaire Collective, a platform for desirable pre-owned fashion, launches the ‘Wardrobe Reality Check,’ an initiative challenging fashion lovers around the world to consider the environmental impact of their wardrobe choices. The ‘Wardrobe Reality Check’ asks fashion lovers around the world to follow a simple 4-step check process to assess the impact of their wardrobes while offering practical insights on how to act now and start making a difference. To help you get started, here is a guide developed with input from the Ellen MacArthur Foundation’s Make Fashion Circular initiative.
The challenge is part of Vestiaire Collective’s broader #FashionShouldFeelGood campaign, which considers how we can all act more sustainably during the month of April and beyond. The impact of the way fashion is consumed on our planet is now widely documented, but do you ever open your wardrobe in the morning and consider the impact of your choices?
To celebrate the launch Vestiaire Collective has also teamed up with 5 inspirational women who are passionate about sustainable fashion. Environmental activists Lily Cole and Arizona Muse, co-founder of Future Earth Steph Shep, supermodel and TV host Cara G Mcllroy and Netflix cast and fashion creative Mae Tan. Visit www.vestiairecollective.com to find out what inspired them to take up the challenge, learn their top tips and have an opportunity to shop pieces from their personal wardrobe clear-out.
Eco-fashion pioneers including sustainable fashion advocate and founder of Redress Dr. Christina Dean, Creative Director from The R Collective Denise Ho, and Creative Director of Basics for Basics Kayla Wong have all also decluttered their own closets in addition to selling items from their own fashion label and companies. The message is simple: sell items you no longer want, extend their life cycle, and find them a new home via Vestiaire Collective!
To participate in the Wardrobe Reality Check challenge, download the guide from www.vestiairecollective.com from April 15th 2020.